a match made in heaven  
branding and website design guaranteed to give your audience the i want to be part of this feels

Welcome to the Hey Girl signature service. Aimed at you, the established or aspiring female founder in need of a brand aesthetic that truly resonates with your dream audience, and a digital home that unapologetically reflects this. Allow me to perfectly craft your corner of the internet, with a website that speaks to your people, feels truly bespoke, and effortlessly converts scrollers into customers.  

sound familiar?

You want to stand out in a crowded market and establish a consistent message across all your brand touch points. Ensuring that wherever your customer finds you, they receive the complete brand experience.

You may already have DIY Branding and Web, but it doesn't accurately reflect your brand's personality and feels unprofessional, it could be undermining your credibility as a brand, and ultimately your potential for success.

You're an ambitious aspiring founder, eager to launch with unwavering confidence, ensuring that customers can both discover and fall in love with your brand, and then shop the product or service effortlessly.

You are relying heavily on social media to promote and sell your service or product, you need a website to bring the full brand experience and ensure your product or service is easy to shop.

I'm sold

how does this transform your brand,
 from the founders before you

Faye | Evie Joynes

I've been seeing a steady increase in followers as my insta looks a lot more professional and cohesive, and really communicates what the brand is from first sight. My website has also had a major glow-up from the branding which has increased trust with potential customers! Having the branding done has also massively changed my mindset as it's made me really clear on the aesthetic of my brand and made me see it is as an ACTUAL brand and not just my own project!
Fiona | Boss your PR

The project that Sarah worked on for me is brand aesthetics for a programme that I am relaunching after an initial run and; I am so enthused by my programme and the transformation it offers clients, but I was completely out of my depth when it came to creating anything with real visual cohesion and impact. What Sarah created for me delivers both in absolute abundance. Her vision is beyond anything I could have conceived of and as such, it has given me so much more confidence in the run up to the relaunch of my programme. The programme now has such a presence and feels well rounded, visually impactful and even more scaleable. I’m so excited to see how far this new identity takes it.
Alice | Creative Babes Club

From DIY-ing my branding, content and graphics— to having an entire brand board of graphics, templates etc has been a game changer. Creating content has never been so easeful.  Sisterkind has elevated my creative brand. I have already booked Sarah in for another graphic design project and I can’t wait to continue working together creatively.
Adessa | The Go To Lash & Brow Studio

My business now has a full brand identity, I have everything I need to create amazing content, my website is fantastic and I get so many compliments. I look forward to working with Sarah again on future projects for my brand 💖
Rosie Breen | Girls Club Organisation

Consistency across brand sisters and a total rebrand to make it strong and powerful! Like the women in our community <3
Jo | BKRY

I can now relaunch as a proper brand which will stand the test of time. I know as a bakery brand it’s very unusual to have graphics so modern and think this will help us stand out locally and online.  Thanks so much can’t wait to work with you moving forward.
Lucy | Nest Interior Design

I can't wait to start using my new brand documents, they will make it easier for potential clients to see how we can best work together from the outset and they have elevated the offering I will deliver to clients once a design is complete. I've already shown a few people a sneak preview and they love them.
Millie | Sober Girls Society

Sarah is an absolute dream to work with! Sarah’s professionalism and dedication shines through in everything she does and every email she sends. She not only listened to our ideas but fully embraced our vision and brought it to life in ways we couldn’t have imagined. Her support throughout the process made us feel confident and reassured. We are beyond grateful for Sarah’s hard work and commitment and cannot put into words how happy we are with the website.
Read the full review...

let’s break down the process,
shall we?

discovery

Once receiving your enquiry, I will organise an initial call to say hello and ensure we are a good fit for one another. This is a perfect opportunity to ask any questions about the project and communicate with me any must-haves. If we are a match, a start date will be confirmed, and deposit exchanged.

strategy

I will ask you to complete several pre-design tasks that will allow me to really understand your business further, and your own unique vision for the branding. This includes a fun questionnaire and completion of a collaborative pinterest board. This combined with my own creative input will form the basis of a visual direction presentation that is sent to you for approval. This stage is the perfect way to ensure we are both aligned on the vision for the project, meaning I can perfectly capture your desired aesthetic in the following stage.

design

Now for the exciting part! With the visual direction presentation as my roadmap, I'll create your dream brand. I'll craft a presentation featuring your new logo, brand colors, typography, illustrative elements, and examples of your brand in action. This will allow you to see how each element seamlessly works together. Every page is meticulously designed to perfectly showcase your brand's desired aesthetic.

web design

Once the branding is approved, we will use this combined with the website strategy & copy to perfectly craft your webspace. You will approve the design flat in Figma first, and then within a live simulation in your chosen website platform. Once this is all approved, all steps will be taken to transfer your website domain and make the website live.

launch

Once all designs are approved, I'll set up a shared drive where all your files will be stored in the appropriate formats. Social media templates & launch graphics will be made ready to use in your chosen platform, and any required training videos will be created so you can implement your new branding with confidence. Then all that’s left to do it run with it!

Close up of designer holding light blue pantone swatch and a cup of tea

so, are you ready to build your 
dream brand with me?

Check out the nittygritty details below, and fill out an enquiry form to get started.

branding
KICK OFF CALL
QUESTIONNAIRE & PINTEREST BOARD
DESIGN CONCEPT PRESENTATION
LOGO SUITE
COLOUR PALETTE
TYPOGRAPHY
ILLUSTRATION / STICKER PACK
SOCIAL TEMPLATES X5 (CANVA OR FIGMA)
HIGHLIGHT COVERS
website
WEBSITE STRATEGY PRESENTATION
5 PAGE CUSTOM WEBSITE (SQUARESPACE OR SHOPIFY) 
DESIGN & DEVELOPMENT 
BESPOKE & INTERACTIVE FEATURES 
MOBILE & DESKTOP OPTIMISATION 
DOMAIN TRANSFER & ‘MAKE IT LIVE’
launch
BRAND GUIDELINES X3
LAUNCH GRAPHICS (WEB & BRAND) 
PRINT & WEB READY FILES
TUTORIALS (WEB)
X2 WEEK POST PROJECT SUPPORT (WEB)
duration
10 WEEKS
start date
I USUALLY TAKE BOOKINGS 4-6 WEEKS IN ADVANCE. THE EXACT DATE WILL BE CONFIRMED UPON ENQUIRY.
Squarespace: £5200
Shopify: £5800
25% DEPOSIT
PAYMENT PLANS AVAILABLE

Let's get started

What do you need from me to make this all happen?

Aside from your energy and good vibes, I will need you to have a vision for how you want your brand to feel. The very best results come from a collaboration of my ideas and yours, and each project will require you to complete a pinterest inspiration activity, and a detailed questionnaire designed to encourage direction from you that I can develop and build on.

I will also require any copy & imagery for graphics, website or printed marketing materials part way through the project. This will all be communicated clearly at the beginning so you are super clear on the requirements.

This is a big investment, do you offer payment plans?

Yes! I require 25% Deposit to secure the slot, and the balance can be paid in 2-3 instalments throughout the project with the final balance being paid before final file handover. I am quite open to alternative plans as I understand that this is a large investment for an independent business, so please strike up that conversation if required.

When can we get started?

There is usually a 6 week wait for your project to begin, but whilst you are awaiting your slot I will get you started on any pre design tasks, so that when your design comes we can hit the ground running.

Will you customise a project to fit my needs?

Whilst these packages have been designed to deliver the most effective, and cohesive results, I appreciate that sometimes businesses going through periods of growth or change need something a little more bespoke. Please complete the enquiry form with your requests and I will be happy to discuss further and figure something out for you!

Do you have anything smaller than this?

You can refer to my design day service for anything smaller than this.

What happens when the project is finished?

I offer 2 week project support for general implementation of branding. For anything beyond this you will have access to my retainer packages, where you can book me for days at a time at a discounted rate. This will be shared with you upon project handover.