BRand AESTHETICS
[Brand & Social Design]

allow me to perfectly craft the aesthetics of 
your very own dream brand.

Are you a female founder or soon-to-be? Do you have a brand concept that you are completely obsessed with, but is missing a creative identity that truly resonates with your dream audience? It might be holding back your growth, or preventing you from sharing your 'thing' confidently with the world. Enter, Brand Aesthetics. Allow me to perfectly craft the aesthetics of your very own dream brand, that gives you the ‘I can’t believe this is mine’ feels each and every time you show up for your business. 


sound familiar?

You need a brand aesthetic that speaks to your people, has a strong visual style and leans into colour & individuality.

You are struggling to show 
up consistently and with confidence for your brand, because you lack a clear brand identity or assets that align with your desired aesthetic.

You are worried your brand is going to look like others in the space, but you don’t have the skills to apply a unique treatment that will ensure you stand out.

You recognise the immense value of brand aesthetics in connecting with your ideal audience, and are ready to invest in the future of your business.

how does this transform your brand,
from the founders before you

let’s break down the process,
shall we?

discovery

Once receiving your enquiry, I will organise an initial call to say hello and ensure we are a good fit for one another. This is a perfect opportunity to ask any questions about the project and communicate with me any must-haves. If we are a match, a start date will be confirmed, and deposit exchanged.

arrow

strategy

I will ask you to complete several pre-design tasks that will allow me to really understand your business further, and your own unique vision for the branding. This includes a fun questionnaire and completion of a collaborative pinterest board. This combined with my own creative input will form the basis of a visual direction presentation that is sent to you for approval. This stage is the perfect way to ensure we are both aligned on the vision for the project, meaning I can perfectly capture your desired aesthetic in the following stage.

arrow

design

Now for the exciting part! With the visual direction presentation as my roadmap, I'll create your dream brand. I'll craft a presentation featuring your new logo, brand colors, typography, illustrative elements, and examples of your brand in action. This will allow you to see how each element seamlessly works together. Every page is meticulously designed to perfectly showcase your brand's desired aesthetic.

arrow

launch

Once all designs are approved, I'll set up a shared drive where all your files will be stored in the appropriate formats. Social media templates & launch graphics will be made ready to use in your chosen platform, and any required training videos will be created so you can implement your new branding with confidence. Then all that’s left to do it run with it!

Over the shoulder close up of blonde designer looking at image on a colourful, fun, printed moodboard

so, are you ready to build your

dream brand with me?

Check out the nittygritty details below, and fill out an enquiry form to get started.

  • strategy

    KICK OFF CALL
    QUESTIONNAIRE & PINTEREST BOARD
    DESIGN CONCEPT PRESENTATION

    brand assets

    LOGO SUITE
    COLOUR PALETTE

    TYPOGRAPHY

    ILLUSTRATION / STICKER PACK
    SOCIAL TEMPLATES X6 (FIGMA)
    HIGHLIGHT COVERS

    launch

    BRAND GUIDELINES
    LAUNCH GRAPHICS
    PRINT & WEB READY FILES

  • duration

    6-8 WEEKS

    start date

    I USUALLY TAKE BOOKINGS 4-6 WEEKS IN ADVANCE. THE EXACT DATE WILL BE CONFIRMED UPON ENQUIRY.

  • £2750

    25% DEPOSIT
    PAYMENT PLANS AVAILABLE

 

What do you need from me to make this all happen?

Aside from your energy and good vibes, I will need you to have a vision for how you want your brand to feel. The very best results come from a collaboration of my ideas and yours, and each project will require you to complete a pinterest inspiration activity, and a detailed questionnaire designed to encourage direction from you that I can develop and build on.

I will also require any copy & imagery for graphics, website or printed marketing materials part way through the project. This will all be communicated clearly at the beginning so you are super clear on the requirements.

This is a big investment, do you offer payment plans?

Yes! I require 25% Deposit to secure the slot, and the balance can be paid in 2-3 instalments throughout the project with the final balance being paid before final file handover. I am quite open to alternative plans as I understand that this is a large investment for an independent business, so please strike up that conversation if required.

When can we get started?

There is usually a 6 week wait for your project to begin, but whilst you are awaiting your slot I will get you started on any pre design tasks, so that when your design comes we can hit the ground running.

Will you customise a project to fit my needs?

Whilst these packages have been designed to deliver the most effective, and cohesive results, I appreciate that sometimes businesses going through periods of growth or change need something a little more bespoke. Please complete the enquiry form with your requests and I will be happy to discuss further and figure something out for you!

Do you have anything smaller than this?

You can refer to my design day service for anything smaller than this.

What happens when the project is finished?

I offer 2 week project support for general implementation of branding. For anything beyond this you will have access to my retainer packages, where you can book me for days at a time at a discounted rate. This will be shared with you upon project handover.